Adding Preheader Text

Updated by Justine Hong

Email preheader is a short snippet of text that a receipient sees after the subject line in their email client (may vary across desktop/mobile and different email service providers). This is typically a short sentence.

Adding preheader text in the visual editor

In the menu on the right hand side, click "Body" and then scroll down to Email Settings, where you'll see the option to add Preheader Text.

Adding preheader text in the HTML editor

At the bottom of your screen, click "Content Blocks" and then "Preheader Text."

You will be prompted to type in your preheader text. Once you click "Insert Preheader Text," the code snippet will drop into your HTML editor. Please be sure to place this code snippet before any other displayed content.


How did we do?